Growing Together: Highlights from the Season
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Our Mission
To digitally transform Rwandaās food supply chaināmaking fresh, affordable food accessible to all, while reducing waste and supporting small farmers.
Our Vision
To unify African food markets, ensuring balanced supply and demand, minimizing losses, and empowering every farmer and consumer.
About Us
Transforming Rwandaās Food Supply Chain
Urugwiro Market offers a digital, inclusive platform for farmers, vendors, and consumers to connect directly. We are addressing critical challenges in agricultureārising costs, climate change, market dominance, and post-harvest lossesāby putting farmers first.
By removing unnecessary middlemen and rebuilding trust in the food system, we empower farmers to set fair prices and deliver fresh, affordable food to Rwandan families.
Support for Small Farmers
We prioritize smallholders and vendors by providing them direct access to the market and fair pricing.
Affordable, Transparent Pricing
A supply chain without hidden costsābringing down food prices for everyone.
Daily Delivery Service
Register your harvest or request stockāwe deliver straight to your shop or doorstep every day.
Pan-African Vision
We aim to build a single African food marketāconnecting surplus harvests to countries in need.
